E-newsletter rates and specs
DermWorld Academy Insider
30.3%* open rate
Delivered each Thursday, DermWorld Academy Insider includes the Academy’s most popular education content, Question of the Week. This newsletter also highlights a selection of Academy-related news items, including information about meetings and events, clinical and practice management content, as well as a variety of other Academy offerings, products, and opportunities.
DermWorld Weekly
24.8%* open rate
Delivered each Wednesday, DermWorld Weekly is a concise digest of the latest news in dermatology, featuring relevant clinical research, FDA approvals on the latest dermatology drugs and treatments, advocacy successes, and more.
Rates
Download a PDF of the e-newsletter rates and specs.
Frequency rates are based on the number of months run.
| Ad unit | Size | 1x | 6x | 12x |
|---|---|---|---|---|
Position #1 | 728x90 | $5,725 | $5,505 | $5,230 |
| Position #2 | 728x90 | $4,985 | $4,490 | $4,480 |
| Position #3 | 728x90 | $4,245 | $4,020 | $3,740 |
Position #4 | 728x90 | $3,500 | $3,280 | $2,995 |
| Position #5 | 728x90 | $2,760 | $2,540 | $2,255 |
| Specifications | |
|---|---|
File size | 150k max |
Rotation | Not accepted |
| Animated GIF | Not accepted |
| Required resolution | 72 dpi |
| Acceptable file format | GIF or JPEG |
| Color palette | 216 (for GIF files) |
| Rich media | Not accepted |
| Target URL | Required |
Rates are net and subject to change. A 15-day advance notice is required for cancellations.
Cannot accommodate 3rd party tagging.
Insertion orders and materials are due 15 business days before the start date of the ad campaign.
Ad rate is for 1, 6, or 12-month run, regardless of weeks in the month.
