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Illustrated AAD 2019 Strategic Plan


Download a PDF version of the 2019 Strategic Plan.


Strategic goals

The achievement of each strategic goal will move the Academy towards the realization of our vision: Recognized as the leading authority for the highest quality and compassionate dermatologic care.

Excellence in dermatologic care through education and advocacy

Goal: 

Dermatologists are leaders in providing superior and compassionate patient care.

Objectives:

  1. Continue to influence decision-makers on the importance and value of dermatologic care and the role of dermatologists in providing high-quality patient care

  2. Enhance innovative delivery of education for board-certified dermatologists

  3. Enhance value and relevance of AAD educational offerings globally

  4. Expand AAD’s influence on medical school curriculum

  5. Enhance the well-being of dermatologists to allow for compassionate care of patients

Q/As: 

Innovative learning experiences equip members to provide compassionate patient care. Read more.

Access to dermatologic care

Goal: 

Patients have access to excellent dermatologic care at the right time and place.

Objectives:

  1. Maximize responsible use of telemedicine.

  2. Explore opportunities to expand board-certified dermatology workforce to meet demand. Foster diversity in the dermatology specialty.  

  3. Increase dermatologic services available to under-served populations.

  4. Increase consumer understanding of the importance of care delivered by board-certified dermatologists and their teams.

Q/As: 

Diversifying the specialty can result in high-quality access to dermatologic care. Read more.

Data driven transformation of care

Goal: 

Patient care is continuously improved through the collection and transfer of data.

Objectives:

  • Increase participation in DataDerm

  • Improve the data quality and completeness within DataDerm

  • Enhance identification and communication of best practice models

  • Increase evidence of patient care improvements

Q&As:

Real-time patient data transforms the practice and improves care. Read more.

Unity of the specialty

Goal: 

The specialty is working together as champions, influencers, and ambassadors on issues impacting all of dermatology.

Objectives:

  • Enhance professionalism of member-to-member interactions

  • Increase effectiveness of communications between groups within the specialty

  • Unify groups within the specialty to enhance the perception of dermatology and to communicate a unified message externally

Q&As:

Unity in dermatology starts with putting patients first. Read more.

Support for board-certified dermatologists leading care teams

Goal: 

Recognizing the trend in medicine toward care teams, support the board-certified dermatologists who lead dermatology care teams in achieving effective integration of team members to provide high-quality patient care. 

Objectives:

  1. Enhance effective integration of care team members who work in dermatology practices

  2. Expand involvement of care team members in AAD

  3. Expand education to non-physician clinicians working in care teams led by board-certified dermatologists

  4. Enhance skills of dermatologists to lead care teams

Q&As:

Let’s talk about leading care teams and other elephants in the room. Read more.

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