2026 AAD Innovation Academy: Social media toolkit
We're excited to see you in New York City this summer at the 2026 AAD Innovation Academy! The following toolkit includes tips and guidelines for your social media activities at the event. Download the graphics below and share them on your accounts to let your followers know you will be attending!
#AADinnovation2026
Include the official AAD Innovation Academy hashtag in your social media posts.
@AADmember
Follow and tag the official AAD member social media accounts on Instagram, Facebook, and LinkedIn.
Sharable graphics
Facebook and Instagram post graphics (1080 x 1350 pixels)
Facebook and Instagram story graphics (1080 x 1920 pixels)
Tips and guidelines
For Attendees
Use the hashtag #AADinnovation2026 in all your social media posts and stories.
Follow and tag @AADmember on Instagram, LinkedIn, and Facebook.
Download and post the sharable graphics on your social media pages before the meeting starts.
Tag as many people as you can in your posts to increase reach and engagement.
Utilize a mix of posts, stories, and videos on various platforms to appeal to the respective algorithms.
Share your key learnings and favorite sessions with your colleagues on LinkedIn.
Refrain from using controversial language or unprofessional messaging on all posts.
For Speakers and Directors
Use the hashtag #AADinnovation2026 and tag @AADmember in your posts and stories.
Tag the other speakers/co-directors in your session to amplify your posts’ reach and engagement.
Share the “I’m Speaking” graphics on your social media accounts before the meeting to encourage AAD members to attend.
Advise attendees of what they can or cannot take photos of during your session to post on social media (i.e. slides, patient images).
Remind attendees to post what they learn at your session on social media.
Like and comment on posts that tag you or reference your session to maximize engagement.
Need to look up your session? Use the 2026 AAD Innovation Academy session directory.
For Exhibitors
Download and share the new “We’re exhibiting” graphics on your social media pages.
Company logos cannot be added to existing AAD sharable posts; please refrain from using the AAD logo and/or the AAD Innovation Academy logo on any non-AAD designed graphics.
Text callouts and headshots are permitted on AAD designed graphics.
Use the hashtag #AADinnovation2026 and tag @AADmember on your posts and stories.
