"Who's Got Your Back?"

In recognition of Melanoma Monday® and Melanoma/Skin Cancer Detection and Prevention Month® in May, the American Academy of Dermatology is asking the public “Who’s Got Your Back?” when it comes to applying sunscreen and examining your skin for suspicious spots. Research has shown that the back is the most common location for melanoma, the deadliest form of skin cancer.

Think applying sunscreen to your own back is easy? In the video above, the American Academy of Dermatology uses an ultraviolet (UV) camera to show just how hard it is to cover your own back with sunscreen. As people attempt to apply sunscreen to their own backs – the UV camera quickly reveals all the spots they miss, underscoring the importance of asking friends or loved ones for help.

Show us #whosgotyourback

Who has your back when it comes to skin cancer prevention and detection? Is it a friend? Relative? Significant other? Let us know by posting a photo of that person on social media using the hashtag #whosgotyourback.

Sample Tweet: My husband, John, has my back when it comes to skin cancer prevention and detection. #whosgotyourback

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And remember, everyone is at risk for skin cancer. To protect your skin, the American Academy of Dermatology recommends that everyone:

  • Seek shade when appropriate, remembering that the sun’s rays are strongest between 10 a.m. and 2 p.m.
  • Wear protective clothing, such as a long-sleeved shirt, pants, a wide-brimmed hat and sunglasses, where possible.
  • Generously apply a broad-spectrum, water-resistant sunscreen with a Sun Protection Factor (SPF) of at least 30 to all exposed skin. “Broad-spectrum” provides protection from both ultraviolet A (UVA) and ultraviolet B (UVB) rays.

For more information about skin cancer prevention and detection, check out the “Who’s Got Your Back?” infographic.