The American Academy of Dermatology’s flagship e-newsletter provides Academy members with an insider’s perspective on the issues impacting them in the changing healthcare environment.
Engaging editorial written from the member perspective is presented in a graphically appealing format, providing readers with perspectives that they won’t find anywhere else.
Banner advertisements appear within the bi-weekly e-blast sent to more than 17,500 AAD members, as well as in the online newsletter archive. The e-blasts boast an open rate of 46%.
The American Academy of Dermatology enjoys unrivaled loyalty in the specialty because dermatologists believe in its mission to promote leadership in dermatology and excellence in patient care through education, research, and advocacy. AAD.org is THE entry point for all things AAD for the organization’s nearly 19,000 members, providing news, information, and unparalleled resources that support this mission.
The member sections of AAD.org generate more than 2 million page views annually1 by dermatologists who visit the site to learn more about and participate in volunteer programs, advocacy opportunities, and educational events, and find resources to survive and thrive in practice.
Dermatology World (DW) Online offers readers convenient access to the DW print content that they read in the magazine each month, along with online-only bonus content including audio and video.
DW Online experiences a high rate of traffic, with over 25,000 pages views each month.
Three banner ad units are available.
Dermatology World is published monthly in a tablet-friendly digital format. Increase your visibility with specialty ad units available only in the digital edition, which more than 1,000 readers use to access the magazine each month. Free links in your ad take readers directly to your website.